BEATING MY COMPETITORS
Positioning myself to convince better
“Competitors push you to do more”
M.Cobanli
Analysing my competitors and bouncing back
The program includes the following topics:
- Knowing the strengths and weaknesses of my offer
- Knowing the strengths and weaknesses of my competitors
- Positioning my strengths in the face of the competitor's weaknesses
- Mastering my communication
- Influencing the perception of my interlocutors
My learning outcomes
IMPROVE MY PREPARATION
Using an effective method
DEVELOP TACTICS
Using efficient levers at my disposal
UNDERSTAND MY OPPURTUNITIES
Developing my insights in the face of competitors
ADJUST MY COMMUNICATION
Choosing my messages
What’s in it for me?
- Creating trust
- Making my conversations easier
- Convincing my customers
Timing
3 interactive sessions of 2 hours to master the learning results
*Type of coaching: online and / or face-to-face
Optional
3 personalized coaching sessions of 2 hours about my tactics in the face of competition